Services
What we do and exactly how we do it.
Every CDH engagement starts in the same place: with a diagnosis, not a deliverable.
We don’t assume what you need. We find out. Then we build, direct, or match you with exactly what solves it.
Brand Strategy & Identity
“Built to work. Not just to look good.”
What it is
A complete brand system from the strategy underneath to the identity on top. This is for founders who are building from scratch or who know their current brand isn’t doing the job.
Who it’s for
Founders launching a new brand, or founders who’ve outgrown what they built in year one.
What you get
- Brand positioning and messaging framework
- Audience definition and ICP clarity
- Brand voice and tone guide
- Visual identity system (logo, color, typography, iconography)
- Brand usage guidelines your team can actually follow
- One-sentence brand statement that does the work of ten
Website Design & Copy
“Your best salesperson. Working 24/7.”
What it is
A website built on your brand strategy — not a template. Designed to convert the clients you actually want.
Who it’s for
Founders whose website doesn’t reflect their brand, doesn’t convert, or was built before they had a real strategy.
What you get
- Website strategy and sitemap
- Conversion-focused copywriting for every page
- Custom design direction and visual execution
- SEO foundation (structure, metadata, page speed)
- Mobile-first build
- 30-day post-launch support
Marketing Direction
“Not just reach. Revenue.”
What it is
Campaign strategy and creative direction for founders who are spending on marketing but not seeing the return.
Who it’s for
Founders with an active marketing budget who need a senior creative strategy layer to make it perform.
What you get
- Marketing audit (where your spend is working and where it isn’t)
- Campaign strategy and messaging framework
- Content system and editorial direction
- Creative direction for all content (video, photo, copy, design)
- Monthly strategy sessions and performance reviews
Senior Creative Direction
“The creative leader your team needs. Without the full-time hire.”
What it is
Willie Bernoudy embedded in your business as your Senior Creative Director — providing strategy, leadership, and direction across all creative output.
Who it’s for
Growing businesses and funded startups who need senior creative leadership but aren’t ready for a full-time C-suite hire.
What you get
- Weekly creative direction sessions
- Review and approval of all creative assets
- Team creative leadership and process building
- Brand consistency across every touchpoint
- Access to CDH’s creative network for any specialized execution
Not sure which one you need?
That’s what the free audit is for.
In 30 minutes, we’ll tell you exactly where you are, what you need, and which engagement makes sense.
Founders only. Serious inquiries only. Always free.